We like to say that a business with no signs is a sign of no business. My brother started the company in 1988 offering auto customization and signs. Today we make all kinds of banners and signage, as well as auto wraps and large-format printing. We do it all.

We believe in not just sales, but in business relationships. That’s the key to a lot of it. Anybody can sell you anything, but if I help that customer grow his business, he’ll remember me and come back. That’s why we like First Choice Power—they have that same character. They’re a good fit for us.

Everything we do is powered by electricity, so it’s important to us to use a good company that’s reputable. First Choice Power is there for us. Without them, we’d be back to painting signs with a brush.

The people are our favorite thing about First Choice Power. We deal with thousands of companies throughout the year, and you can tell when people are real. We always joke that Sonia Lopez, our Business Development Manager, has an electric personality. And it matters that First Choice Power is local—we love being able to go into the local office to pay our bill.

First Choice Power takes care of us. At one point, we were moving into a new building, and the previous tenant was going to turn off electricity. Sonia called and arranged an emergency hook up, so we were able to keep going. She did a good job. Kudos to Sonia!

Ruben Cortez Owner The Sign Depot