Category Archives: Hispanic

First Choice Power and A Night of Hope

St. Jude Children's Research Hospital

Many of you may have heard about St. Jude Children’s Research Hospital© and about its amazing efforts in research to cure childhood cancer and other deadly childhood diseases. For the second consecutive year, First Choice Power will be sponsoring the Night of Hope Gala which raises money to help St. Jude in their mission to save the lives of sick children. This year, we’re asking our customers to join us in this great cause. We will match our customers’ donations, dollar for dollar, until a maximum donation of $5,000 is reached.

Making a donation is simple:

1. Visit  

2. At the bottom of the page, click on “you can make a donation online”

3. Under “General Donation,” select an amount and click “next”

4. As you complete your information, check the box “First Choice Power Matching Program”

First Choice Power believes in the power of community and the mission of St. Jude Children’s Research Hospital.

At St. Jude, no family ever pays for treatment not covered by insurance, and families without insurance are never asked to pay. And, it is through donations from the community that St. Jude can offer families support in their time of need.

Please help us help others.

Battling Hunger, Warming Hearts

Jose Luis (Jose Luis Sin Censura) and Lucero Hernandez (XO Radio) hosted the final day of the holiday food drive at Terry’s El Mariachi in Lewisville.

Did you know Texas is the second hungriest state in the United States?

This past holiday season, First Choice Power united in the fight against hunger with Terry’s El Mariachi Supermarkets  and Jose Luis Sin Censura and set up food collection points in the Dallas Metroplex to provide meals to families through our Food First™ program. By Dec. 11, 2010, we raised 1,635 pounds of food, which was, in turn, donated to the North Texas Food Bank.

“Giving back to the community is not only part of our mission, it is part of who we are,” said Andres Reyes, First Choice Power’s Director of Hispanic Marketing. “We enjoy serving the community as much as we enjoy serving our customers with ‘Corazon Latino’ (Latin heart).”

First Choice Power would like to thank all the members of the Dallas community, our loyal customers and Terry’s El Mariachi Supermarkets’ customers who joined us in providing meals to less fortunate families this holiday season.

Let’s keep up the good work in 2011!