Get More Value for Your Energy Dollar

First Choice Power is your Simply Better retail electric provider. We are proud to support the community that we serve. Thank you for choosing First Choice Power.

Why should you switch to First Choice Power?

• Your price plan is guaranteed for the entire length of your term no matter what happens in the energy market.
• The reliability of your service will not change because the same company will continue to service your lines, read your meter and respond to power outages. The only change you will see is in the price of your electricity and the Simply Better customer care First Choice Power provides.
• There is no First Choice Power switching fee.
• You’ll feel the security of choosing one of the largest retail electric providers in Texas.
• The First Choice Power Fund supports the communities we serve through grants to teachers and nonprofits.

Simply enter your ZIP code to the right, then click continue to see the pricing available in your area.